Photo Hannes Hänska
- User experiences define brands, companies and organizations. User experience is a relevant topic for clients, trade and the press.
- Positive User Experience creates products and services with convincing USP’s. UX is a strategic element of successful brand building and promotes employer branding.
- An award for outstanding user experience strengthens the reputation of the winners and nominees, their brands, products and services.
- Professional nomination and adjudication by independent experts in fields of design, research and industry.
- The limited number of contestants strengthens the visibility of each successfully nominated submission.
- The limited number of annual awards promotes the prestige of the titles awarded.
- Transparent competition fees to cover competition expenses. No hidden costs or recurring fees.