Loewe Technologies GmbH

Loewe TV User Interface

The new user interface of Loewe TV devices dynamically adapts to the viewer habits. Recently watched shows and channels are sorted according to the user’s preferences and viewing activity so that they can easily be accessed. Menus are context-sensitive, so the user will always find information according to the content he or she is currently watching.
The completely reworked structure of the operating concept allows for a reduced, minimal design language while still offering access to Loewe’s usual wide range of functions at the same time.