Designers
Valtech, Experience Design / Christian Kilian, Stefan Sacherer, Christoph Wojciechowski, Jasmin Peters, Kai Knudsen
Year
2022
Category
Product
Country
Germany
»One of the key features of BMG Music is an AI supported “Similar Tracks Search” which allows users to select tracks from the catalog, YouTube, Spotify or MP3 files. This intelligent search function using various filters, categories and keywords empowers users to let their creativity run wild, and quickly find the best music match in the catalog library. The jury was particularly impressed by the solution’s coherent focus on the needs of a very specific target group. By applying agile development with continuous user testing and iterations, the design team created a service that is very user-friendly and supports task completion in a very efficient way.«
Ole Heydekamp
