From paper to screen: rethinking a product guide

Bpifrance

The Bpifrance guide is the catalog of their entire financial product and service offering, with over 300 listings accessible to their banking partners via a secure platform. Thanks to the guide’s reformulated information hierarchy, banking partners can find offerings more easily and quickly than with the previous paper guide. The smart recommendation system can also suggest appropriate products and provide quick pre-application eligibility checks for banks and their entrepreneur clients.