Today's linear TV is about more than just ratings. It's about inspiring people with content - anytime, anywhere and across all devices. Our term here is Audience Centricity. Viewers wish to do more than just watch passively. They want to be part of a show, to interact with it and influence it. To achieve this, we have broken new ground and developed the Fanworlds App for formats such as TheMaskedSinger, BigBrother or GNTM.
