Convince Your Boss: Why We Should Enter the UX Design Awards
A Recognition That Supports Business Goals
Our team has invested significant effort in creating a user-centered product and delivering measurable value for customers. An award nomination or win demonstrates that our product meets high standards of user experience excellence.
This external recognition strengthens our market position, enhances our reputation with customers and stakeholders, and provides credible proof points for sales, marketing, and business development activities.
Strategic Value
Independent Recognition
Projects are evaluated by an international jury of experts from design, research, and business. A nomination or award provides credible third-party validation of our user-centered approach and product quality.
Visibility & Brand Building
Nominated projects benefit from international PR activities, the online exhibition, and public voting campaign, increasing visibility among the global UX and innovation community.
Recruiting & Employer Branding
Award recognition can strengthen employer branding, support talent acquisition, and help retain highly qualified design and digital talent.
Team Recognition
External recognition rewards the team's achievements, reinforces the value of user-centered design within the organization, and can strengthen motivation and engagement.
Expert Feedback
Shortlisted projects receive individual jury feedback that can support future product and service improvements.
Investment
Submission Fee: €320
Nomination Package (only if nominated): €2,250
Maximum Total Investment: €2,570
No hidden or recurring fees apply.
Amounts are per submission, professional categories product and concept (excl. VAT, if applicable).
Expected Return on Investment
If nominated, the project receives:
- Participation in a global PR and communications campaign, including long-term visibility through the online exhibition, reaching an international audience of more than 310,000 UX professionals and over 450,000 annual page views.
- Eligibility for the global Public Choice Award campaign.
- International recognition from an independent expert jury.
- Detailed feedback from the jury for each submission that is shortlisted for the jury session.
- Unlimited rights to use awarded titles in marketing, recruiting, sales, and corporate communications.
Why the ROI Is Attractive
Beyond the award competition itself, participation creates lasting value through increased visibility, enhanced credibility, stronger employer branding, and ongoing use of nomination or award titles across marketing, sales, recruiting, and corporate communications.
Business Case
For a maximum investment of €2,570, participation supports four strategic objectives:
- Increase brand visibility and industry recognition.
- Strengthen customer trust and market differentiation.
- Enhance recruiting and employer branding.
- Recognize and motivate high-performing teams.
Recommendation
Approve a budget of up to €2,570 (plus VAT) for participation in the UX Design Awards. The potential benefits in visibility, credibility, recruiting, and business development significantly outweigh the investment and offer value well beyond the award competition itself.
What Previous Winners Say
Past participants consistently highlight external validation, increased visibility, and organizational impact.
“We are very proud of this award. It supports us in advocating a user-centric design approach, both inside and outside of the company.“
- Catherine Stolarski, UI Design Director, Schneider Electric
“UX is crucial for us to reach and attract our users. Winning this award has shown us that this is really important, and confirms that we are heading in the right direction.“
- Shilu Mistry, Chief Product Officer, Nui Care
“The appreciation by third parties confirms and motivates the team in their work. And of course, winning is good PR and people become aware of us!“
- Alexander Wodrich, Managing Director, why do birds
“We greatly appreciate the jury statements and feedback notes. The thoughtful, independent perspective they provide is one of the aspects we value most, offering meaningful external validation for our work.”
- Daniel Marquez, Design Advocacy and Research, HP Inc.
Awards Organizer
The International Design Center Berlin (IDZ) is a registered non-profit organization (NPO) that promotes sustainability and human-centered innovation by leveraging the expertise of its members and an extensive network spanning business, politics, and society.
Drawing on more than five decades of experience, the IDZ is recognized for its commitment to design excellence. As an independent design association, it represents a broad community of leading professionals across industries and design disciplines.