Nui Care Redesign & AI Enablement

In this Deep Dive, Shilu Mistry, Chief Product Officer at Nui Care, and Miles Johnson, Experience Lead AI & Innovation at Ming Design, will walk us through the Award-winning project "Nui Care Redesign and AI Enablement”.

About the Project: Nui Care Redesign & AI Enablement

Winner of the UX Design Award | Product 2024

The Nui Care App aims to revolutionize caregiving in Germany, offering comprehensive support, including instant AI-driven assistance and personalised care plans, crafted by experts. Caregivers can schedule appointments, apply for benefits or connect with care experts and fellow caregivers, delivering empathy and assistance for the complexities of informal care. Nui empowers caregivers to reclaim their time for well-being while balancing the demands of work, family and delivering quality care at home.

UXDA jury members Kathrin Eichhorn and Tae-Young Kang:

"Nui Care Redesign & AI Enablement presents a forward-thinking approach to the complex, emotional, and cost-intensive topic of caregiving. The integration of AI for a customized user experience sets the app apart in the care sector and underlines the potential of this technology to provide support in ageing societies. The holistic design approach covers various caregiver challenges demonstrating an impressive depth in functionality. Additionally, the thorough and empathetic user engagement in the design process enhances its potential for genuine social impact."

About the Format:

Deep Dive: Award Winners presents outstanding projects from the professional Award categories Product and Concept. The format, interactive live presentations followed by a Q&A session, offers behind-the-scenes insights into award-winning projects and facilitates a dialogue with successful experience design teams.

Presented by Ake Rudolf, Head of Strategy & Award Director, International Design Center Berlin (IDZ).