Meet the Jury: Atike Pekel

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Atike Pekel

Lead Designer, Philips Experience Design

Expert in User Experience Design for Healthcare
LinkedIn

Atike is a seasoned UX professional with nearly two decades of experience crafting human-centered experiences across telecommunications, e-commerce, automotive, and healthcare. For the past 12 years, she has brought her expertise to Philips, taking on roles as a UX designer and design director.
With a deep passion for improving lives, Atike has worked for innovation projects in the medical field, focusing on patient engagement, neuroinformatics, sleep and respiratory health, remote patient monitoring, and digital diagnostics. Her curiosity about human behavior drives her design approach, and she enjoys sharing her expertise with the community.

In her current role as lead designer at Philips Experience Design, she is committed to fostering a strong design review culture, empowering teams to create high-quality, inclusive and safe healthcare solutions.

Atike holds an MSc in Digital Media from Bremen University, Germany, and an Engineering Doctorate (EngD) in User System Interaction from Eindhoven University, Netherlands.