PawPal – your top doggie app

Niamh Hughes

PawPal is an app for dog owners, to aid pet-care management and to encourage increased dog walking, promoting human-animal interaction. Design decisions were based on user research and testing, with a methodology focused on design for motivation. The app aims to support dog owners by providing them with a practical tool to enrich their experience of dog ownership. Increased pet engagement has been shown to encourage health and wellbeing, social interaction in communities and support dog welfare.