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nominated 2026

Mortgage Application Experience (MAE)

Barclays

Enterprise Solution Finance

Home buying is hard for consumers. It is complex and time sensitive, so customers need clarity, support and regular updates. With brokers arranging around 87% of UK mortgages, it is essential that broker tools enable delivery of a consistently high quality experience.

The Barclays mortgage broker platform was designed to improve usability and create an intuitive experience for brokers. Delivering a 67% reduction in application time and a 64 point improvement in broker NPS since launch.

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Designers

Becky Oliver, Cathi Watt, Kath McLean, Rosie Pelusi, Frankie Stanford, Ashton Philip-Kehnscherper, Robert McCrorie

Year

2026

Category

Product

Country

United Kingdom

Design Studio / Department

Barclays UK Design