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++ Next Call for Entries, 1 Sept. ➜ Set Up Profile ++ Nominees Announced ➜ View

nominated 2023

Improve product search with conversational AI

Sam's Club

Service Retail & Distribution

Item information is key for a retail business. Any difficulties finding that info can impact worker productivity and indirectly affect the shopping experience as well. Ask Sam is a voice assistant app designed for Sam’s Cub associates. The app is powered by technology like NLU and machine learning. The conversational nature of the app makes it easy to not only search but also find any information about an item and help answer shoppers’ questions.

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Designers

Sam's Club Product Design / Antony Rishin Mukkath Roy, Eric Chuk

Year

2023

Category

Product

Country

United States

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