Nike - Wellness Edition

Tayla Chloe Lemmer

The objective of this project is to educate and inspire behavioural change in young adults, aged 18 to 35, in a way that is both informative and entertaining. Henceforth, it is important to utilise data visualisation, interactivity, and gamification to make the information as engaging and easy to understand as possible. In this way, the project focuses on the Nike brand in conjunction with health and wellness.