++ Nominees Announced ➜ 18 July ++ Be the Next Winner ➜ How to Enter

++ Nominees Announced ➜ 18 July ++ Be the Next Winner ➜ How to Enter

Designers

Siemens Healthineers Design & User Experience Team

Year

2022

Category

Product

Country

Germany

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»The character Giraffe Gerda accompanies children who need an MRI scan throughout a well-designed experience journey. The story helps kids become knowledgeable through print and audio media. This service is a game changer, as it shifts the status from affected patients to engaged children. As fear and powerlessness turn into curiosity and expertise, trust and patience towards the medical procedure grows, reducing the need to apply sedatives. Paediatric Radiology is a charming project!«

Markus Turber

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