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++ Public Choice: Vote until 25 February ++ Winner Announcement: Join on 4 March ++ Next Call: Starts 1 March

nominated 2023

Customer Journey with Digital & Analog Touchpoints

Silhouette

Service Customer Portal Retail & Distribution

Silhouette investigates what the customer journeys of the future might look like for its customers. The aim is to find out as much as possible about the needs of customers and to identify the touchpoints of the customer journeys. To avoid describing customer journeys with standard PowerPoint slides and unnecessary text, a special form of visualization is used, in which analog and digital touchpoints flow into each other through a mixture of comics and mockups.

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Designers

TOWA / Julius Wuhnsen, Wilhelm Schmid, Sabrina Lang, Sibylle Malojer, Stefan Boigner

Year

2023

Category

Concept

Country

Austria

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