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nominated 2021

Visit California Full Website Redesign

Appnovation

Platform & Community Tourism

VisitCalifornia.com is a personalized and mobile-first experience that promotes California as a pre-eminent tourist destination and showcases the state’s abundance of offerings. The new website was designed with the user in mind, meaning it had to be easy-to-use while inspiring wanderlust for one of the most diverse and scenic travel destinations in the U.S. The mobile-first website allows users to find inspirational content, traveler information and planning tools in an intuitive way.

visit website
Designers

Anton Morrison, Saad Shahid, Jenny Cho, Nikie Zuo, Bryan Heisler, Serge Fomin, Darren Louie, Kiran Brar, Shawna Barnes, Victoria Wilson

Year

2021

Category

Product

Country

United States

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